Cardboard Windows to Virtual Reality

Cardboard Windows to Virtual Reality

Technology is constantly changing, but Google is still on its way to owning the rights to everything you could ever want or need. Now, they’re bringing you your own imagination.

As of the 2015 developer’s conference, Google has launched blueprints for its newest life-changing necessity, Cardboard. With Cardboard, users will be able to have a low-level Virtual Reality experience without having to refinance their cars or sell their homes, because Cardboard is essentially instructions to craft a headset using your own materials. That’s right, kids; a model airplane without the pieces. You can now walk through the desert or swim underwater, sort of, for only about 20 bucks!

cardboard3Google’s idea is that this inexpensive new toy will encourage users to contribute ideas to existing Cardboard apps, and hopefully develop their own, new apps to further the growth of the Poor Man’s Headset. With the plastic – and – packaged alternatives pricing in the low hundreds, high thousands – the Oculus pricing anywhere from $900 to $1500 – it’s no wonder the idea’s popularity is skyrocketing. Cardboard and Daydream – a company who is building off the Cardboard platform – are already quoting downloads of over 50 million since its start-up last year.

Marxent CTO Barry Besecker told TechNewsWorld that Google is “betting that mobile will be the key to VR proliferation, vs. desktop or console-based hardware like Oculus,” meaning the company hopes that, instead of creating and exploring a virtual world from the safety and comfort of their homes, users will venture out into public, wearing their cardboard headsets freely, unplugged and without need for backup PC power. If you thought Bluetooth to Public secondhand conversation interaction was confusing, just wait to be run over by a canoeist with a cardboard facemask, trying frantically to escape from the 450 foot drop just ahead, oh nooo!!..

However, even though Google’s VR efforts have firmly held the attention of the masses, Rob Enderle, principal analyst at the Enderle Group, thinks it’s still too early to predict the successes of Daydream and Cardboard, as, despite high interest among buyers, Google has developed a reputation for failing to follow through, he told TechNewsWorld.

“Daydream VR appears to be the new strategic direction for Google VR,” Enderle said, but “be aware that Google has the attention span of a small child on sugar, so how long this will remain ‘strategic’ will likely be measured in months.”

And as we all know, Where There’s A “Will you buy my product?!” There’s a “Wait, no, mine’s better!” Any sign of hesitation on Google’s end could be an open door for its competitors to rush the market.

“Microsoft is betting on HoloLens, and we still have to see what’s up with Apple,” Roger Entner, principal analyst at Recon Analytics told TechNewsWorld; “Often Apple comescardboard2 a little bit later than the others, but then they do it a lot better. I think that’s the game plan here.”

While Cardboard eventually grew beyond Android to support iOS, Daydream is native to Google’s mobile operating system, which could be a death sentence all its own. As more and more eager startup companies enter the race to the future, trends still find consumers sticking by the big-name OG companies when it comes to new ideas.

But for now you could still, you know, go outside. But first, Google “cardboard bicycles”.

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